Your old leads are worth money. Our AI texts them. They book. You close. No new ads needed.
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Australia's biggest franchise. $1.5M+ from old leads.

Roofer made $30K in 10 days from 500 old leads.

Injury lawyer: 30+ booked calls = $300K+ from 633 leads.

Garage doors: 3x more jobs than bulk SMS. 29 jobs from 1000 leads.

Fitness: 40+ new clients in first month from old Meta leads.
Built for home improvement services, solar, lawyers, finance professionals, coaches, gym owners, and more.
This works best when:
Make money from leads you already paid for.
Our AI knows each lead's history. It texts them, has a conversation, and if they're interested books them into a call. You show up and close.
We set it up. We write the texts. You just take the jobs.
We only win when you win. Simple as that.
Real results from businesses we've helped grow

Meaghan Briant
National Head of Bizza Australia (Jim's Group Australia)
I manage a department within the Jim's franchising Group, and have had the pleasure of working with Alex for 5 years so far. His cutting edge knowledge of software systems, has inc…

Jim Penman
CEO and Founder of the Jim's Group Australia
Brilliant sales agent, full of good ideas!

Nick Lancaster
CEO and Founder
We engaged the Alex duo with the goal of reengaging our old leads from our Meta Ads. We could not be more impressed with the quality of results over a short period of time. The bot…

Byron Dempsey
I was skeptical coming into this, but loved the idea of chasing up leads and the boys have such a good offer with basically no risk to me, it was a no brainer. They really do vet e…

Nabil Edgtton
Good To Go Garages
Incredible experience working with WhiteHorse AI. They absolutely nailed our automation, pretty much at the exact metrics they predicted they would. Looking forward to working with…

Mohammed Kheir
MK Allan Lawyers
Whitehorse AI has been an excellent partner. Their team helped us streamline backend processes and improve our client care systems with seamless automation. The support has been re…

Leanet Y
Champion Compensation Lawyers
Game-Changing Results with Whitehorse! I can't speak highly enough of the team at Whitehorse. They managed to revive leads I had completely written off and convert them into paying…

Tommy Gregory
North Star Growth
Alex is an absolute legend & he's built an awesome business that truly cares about client success. Hard to find good agencies who get it, deliver great outcomes, and are a pleasure…

Flynn Farquharson
Pulse
High attention to detail and a personalised experience. Their AI SMS system means that no lead was lost for us and I could put effort into other areas that matter. Alex helped me b…

Tom Galland
SEO Growth
Alex and the team have been fantastic to work with. Their deep understanding and knowledge built instant trust and confidence in the project.
Send us your leads. We do the rest.
Each text uses their name and context. It feels real.
It asks the right questions. It books the good ones.
Show up. Close. Get paid.
We build custom AI sales agents that have real conversations with your leads via SMS. Use them on old leads to turn sunk cost into revenue, and on new leads so nothing ever goes cold. Typical results: 1200% ROI during the engagement and about 18 hours saved per week.
Our pricing for old leads is $30–$100 per appt booked in from the old leads, depending on qualification, business and industry and what makes sense for each business we work with. We don't charge setup fees. We get paid when we book someone into your calendar. That's it.
We're trusted by national brands like Jim's Group and Stone Real Estate with their customer data. We use enterprise-grade security (encryption, access controls) and sign Data Processing Agreements so we never sell or misuse your data. We're compliant with GDPR, CCPA, and other data protection regulations.
Typically this works best for businesses that are high-ticket per service (at least $1000), have at least 5000+ old leads, are D2C, and are currently paying for 250 leads/mo but just can't keep up with them all.
Yes, we work with any CRM. When a lead is qualified they book straight into your calendar, and we put the full conversation in the description so you know their exact pain points before you're on the call.
Have a chat and see how much money is going to waste today.